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Proudly Wisconsin-owned since 2009 · 4,237 vehicles in stock across 12 WI locations
Used Wisconsin Cars Appleton · 12 Locations
Our Locations

Wisconsin has 12 of our lots — find yours and shop its inventory.

From Superior's harbor to Kenosha's lakefront, every Used Wisconsin Cars lot carries the same 150-point inspection, the same 7-day money-back guarantee, and the same upfront Carfax-based pricing. Pick the lot closest to home and start shopping its shelf.

Or call our statewide team at (920) 555-0188 — Monday–Saturday, 9 AM to 7 PM CT.

A Wisconsin highway at golden hour with a single SUV parked by a red barn
12 lots, 1 statewide promise — drive home with confidence.
Every lot, listed

Every Used Wisconsin Cars lot, from Superior to Kenosha.

Twelve retail locations, each independently operated but held to the same Halverson family standard. Pick the city nearest you and shop only that lot's inventory — no extra driving, no cross-state guesswork.

  1. 01

    Appleton — Headquarters

    Fox Valley · Founded 2009

    1820 North Richmond Street
    Appleton, WI 54911
    Hours Mon–Fri 9:00–7:00 · Sat 9:00–6:00 · Sun 11:00–5:00
    Shop This Location
  2. 02

    Green Bay

    Northeast Wisconsin

    2640 West Mason Street
    Green Bay, WI 54303
    Hours Mon–Fri 9:00–7:00 · Sat 9:00–6:00 · Sun 11:00–5:00
    Shop This Location
  3. 03

    Superior

    Northwest Wisconsin · Wisconsin–Duluth border

    1410 Tower Avenue
    Superior, WI 54880
    Hours Mon–Fri 9:00–7:00 · Sat 9:00–6:00 · Sun Closed
    Shop This Location
  4. 04

    Eau Claire

    West-central Wisconsin

    3003 Mall Drive
    Eau Claire, WI 54701
    Hours Mon–Fri 9:00–7:00 · Sat 9:00–6:00 · Sun 11:00–5:00
    Shop This Location
  5. 05

    Wausau

    North-central Wisconsin

    4600 Rib Mountain Drive
    Wausau, WI 54401
    Hours Mon–Fri 9:00–7:00 · Sat 9:00–6:00 · Sun 11:00–5:00
    Shop This Location
  6. 06

    Madison — East

    Dane County · Near I-90 / I-94

    5402 East Broadway Service Road
    Madison, WI 53716
    Hours Mon–Fri 9:00–8:00 · Sat 9:00–7:00 · Sun 11:00–5:00
    Shop This Location
  7. 07

    Madison — West

    Dane County · Middleton corridor

    8212 Century Avenue
    Middleton, WI 53562
    Hours Mon–Fri 9:00–8:00 · Sat 9:00–7:00 · Sun 11:00–5:00
    Shop This Location
  8. 08

    Janesville

    South-central Wisconsin · Illinois border

    2929 Humes Road
    Janesville, WI 53546
    Hours Mon–Fri 9:00–7:00 · Sat 9:00–6:00 · Sun 11:00–5:00
    Shop This Location
  9. 09

    La Crosse

    Western Wisconsin · Mississippi River

    4034 Mormon Coulee Road
    La Crosse, WI 54601
    Hours Mon–Fri 9:00–7:00 · Sat 9:00–6:00 · Sun 11:00–5:00
    Shop This Location
  10. 10

    Waukesha

    Greater Milwaukee · I-94 corridor

    W232 N1600 Highway 164
    Waukesha, WI 53186
    Hours Mon–Fri 9:00–8:00 · Sat 9:00–7:00 · Sun 11:00–5:00
    Shop This Location
  11. 11

    Milwaukee — Bay View

    Milwaukee metro · South side

    2700 South Kinnickinnic Avenue
    Milwaukee, WI 53207
    Hours Mon–Fri 9:00–8:00 · Sat 9:00–7:00 · Sun 11:00–5:00
    Shop This Location
  12. 12

    Kenosha

    Southeast Wisconsin · Wisconsin–Illinois line

    7600 75th Street
    Kenosha, WI 53142
    Hours Mon–Fri 9:00–7:00 · Sat 9:00–6:00 · Sun 11:00–5:00
    Shop This Location
Same promise, every lot

Same standards at every Wisconsin lot, Appleton to Kenosha.

  • 150-pt Complimentary inspection on every vehicle, run by ASE-certified techs
  • 7-day Money-back guarantee on every car, truck, and SUV in inventory
  • 4,237 Vehicles in active inventory across our 12 Wisconsin lots right now
  • 4.8 Average rating across 3,400+ Google reviews from Wisconsin buyers
Statewide footprint

A Wisconsin-only network — no franchise spread, no out-of-state guesswork.

Every car on our lot is on Wisconsin soil, in a city you can actually drive to. That means test drives happen on Wisconsin roads, trade-in appraisals come from managers who know your local market, and delivery drivers cross county lines — not state lines — to bring your vehicle home.

Cross-state buyers relocating to Wisconsin can plan around the lot nearest their new commute. Cross-state commuters working in Minnesota or Illinois use our Superior, Hudson-adjacent, and Kenosha lots for convenient pickup on either side of the border.

  • Northwest: Superior, Eau Claire
  • Northeast: Green Bay, Appleton
  • North-central: Wausau
  • West-central: La Crosse
  • Central: Madison (East & West)
  • South-central: Janesville
  • Metro Milwaukee: Waukesha, Bay View
  • Southeast: Kenosha
An illustrated map of Wisconsin showing the twelve Used Wisconsin Cars lot locations
Before you visit

What to expect when you visit any Used Wisconsin Cars location.

Four things every Wisconsin buyer wants to know before making the drive — answered the same way at every one of our 12 lots.

  1. 01

    In-house financing at this lot

    Our 47-person financing team approves 92.4% of Wisconsin applicants, including thin-file and credit-rebuilding buyers. Bring a recent pay stub, a Wisconsin driver's license, and proof of insurance — we'll have a soft-credit decision in under 30 minutes, never a hard pull without your written okay.

    See a sample financing offer →
  2. 02

    Trade-in offers, on the spot

    Pull into any lot with your current vehicle and walk out with a written trade-in offer in about 20 minutes. We price against live KBB and Manheim auction data, and we honor the offer for seven days — so you have time to take the new car home and think it over.

    Get a pre-visit trade-in estimate →
  3. 03

    Test-drive booking, same-week

    Every lot keeps at least one test-drive slot open each morning and one each afternoon — no scripted appointment windows. Saturday is the busiest day, so we recommend booking 48 hours ahead if you want a specific vehicle warmed up and ready.

    Pick a vehicle to test-drive →
  4. 04

    Home delivery within 75 miles

    If your nearest lot is more than 75 miles from your home, we'll bring the car to you at no charge inside Wisconsin — your salesperson drives it out, you sign on your driveway, and they Uber back. Anything farther, we'll negotiate a fair flat delivery fee up front.

    Ask about delivery to your address →
This week

Found your lot? Book a test drive this week — slots open Saturday.

Tell us which lot is closest and what you're driving today. We'll pre-select matching inventory, hold a vehicle for 24 hours, and have a salesperson ready with keys when you arrive.

Or skip the form and call (920) 555-0188 — a Wisconsin team member picks up Monday through Saturday, 9 AM to 7 PM CT.